"Long-time weblogger Rebecca Bloods The Weblog Handbook: Practical Advice on Creating and Maintaining Your Blog is an excellent introduction to the currently white-hot world of weblogs. Blood covers all the bases, from a history of the weblog form, through starting a blog of your own, and finally onto finding (and retaining) readers for your site. The book doesnt offer as much for the veteran blogger, but even the bloggeratti wont go away completely empty-handed -- Bloods weblog history provides a valuable common vocabulary for debating what is and isnt a weblog, and her discussion of weblog ethics should be required reading for anybody who claims to be serious about their weblogging."
http://books.slashdot.org/article.pl?sid=02/10/03/1323250&mode=thread&tid=99
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