The trailer for Michael Moores new film about Bush and 9/11. Looks amazing.
http://www.ifilm.com/filmdetail?ifilmid=2642193
Tuesday, June 8, 2004
Suicide by Pseudoscience
The Union of Concerned Scientists in a February report pointed out something the science press has known for years: The Bush administration has no respect for science. Ideologues prefer to make up the laws of nature as they go.
http://www.wired.com/wired/archive/12.06/view.html?pg=4?tw=wn_tophead_3
http://www.wired.com/wired/archive/12.06/view.html?pg=4?tw=wn_tophead_3
Labels:
Politics
Monday, June 7, 2004
The Brand Mindset
Good book. Genuine brands are:
internalized sum of impressions distinctive position in minds eye perceived functional and emotional benefits
Business Expertise (Doing things right)+
Brand Expertise (Doing the right things) =
Optimum Brand Equity
http://www.amazon.com/exec/obidos/tg/detail/-/007134795X/qid=1086713868/sr=1-1/ref=sr_1_1/103-8364830-6977448?v=glance&s=books
Business Expertise (Doing things right)+
Brand Expertise (Doing the right things) =
Optimum Brand Equity
http://www.amazon.com/exec/obidos/tg/detail/-/007134795X/qid=1086713868/sr=1-1/ref=sr_1_1/103-8364830-6977448?v=glance&s=books
Labels:
Books
Subscribe to:
Posts (Atom)
Popular Posts
-
...These measures, based on the US Digital Millennium Copyright Act (DMCA) give far too much power to publishers, at the expense of individu...
-
William Gibson's latest novel, Spook Country is awesome. Not as frantic or kinetic as Pattern Recognition or All Tomorrow's Parti...
-
Here's my (edited) journal entry for this event dated 12/01/98: Wow. I just sessioned and started reading "The Tao of Physics"...
-
nother bottle of the doublewood -- arguably one of my favorite scotches. Balvenie just doesnt make a bad blend. A fab birthday gift from my ...
-
This is not bad. A mix of 70s rock and 80s punk with some good lyrics. Songs range from boring to excellent. Id give it a B+. http://www.ama...
-
"The International Space Station will have ultra-sensitive clocks on board, and it is a good place to test the theory," said Dr. A...
-
Finally went out and picked up a Nintendo Wii. My god the thing is fun. Ridiculously, ludicrously fun. Hiyat and I had to tear ourselves...
-
The challenge of having the United States as a neighbour was one of the topics discussed Tuesday during a meeting with Mexican President Vic...
-
This is from a 1932 episode of The Little Rascals . Man, I've had jobs like that. http://www.boingboing.net/2007/10/23/perpetually...
-
OK, if you have to go, this is the way to do it. Just like Spock in Star Trek II: The Wrath Of Khan. I'm serious. http://www.eter...